Hi, I'm Ashley Less!

I'm a UX Researcher who falls in love with complexity, and turns it into stories that help product teams solve problems users can't quite put into words. I've led mixed-methods research in complex industries, particularly fintech, with a focus on data-driven strategy and AI-assisted research.
I'm also an avid hiker, concert-goer, film buff, and professional cat pillow.
Hi, I'm Ashley Less.
I'm a UX Researcher who falls in love with complexity, and turns it into stories that help product teams solve problems users can't quite put into words.
I've led mixed methods research in complex industries, particularly fintech, with a focus on data-driven strategy and AI-assisted research.
I'm a UX Researcher who falls in love with complexity, and turns it into stories that help product teams solve problems users can't quite put into words.
I've led mixed methods research in complex industries, particularly fintech, with a focus on data-driven strategy and AI-assisted research.
I'm also an avid hiker, concert-goer, film buff, and professional cat pillow.
Explore my research





Hi, I'm Ashley Less.
I'm a UX Researcher who falls in love with complexity, and turns it into stories that help product teams solve problems users can't quite put into words.
I've led mixed methods research in complex industries, particularly fintech, with a focus on data-driven strategy and AI-assisted research.
I'm also an avid hiker, concert-goer, film buff, and professional cat pillow.
Explore my research








